Luxo Italia are luxury travel designers. They do not only organize and book pre-established travel itineraries in Italy, but they want to offer their customers tailor-made packages tailored to them.
To help them to reach their goal, we focused on the custom journey of the site and created an ad-hoc quiz, which could really make them understand the needs of their customers.
The goal of the quiz is to make the user understand, through copy and image proposals, the quality of the experiences they can offer and the attention to detail and to requests of the customers by proposing different activities, if those are luxury ones.
Once the quiz was completed, we took care of their social channels, Facebook and Instagram, to communicate their unique and inimitable offer to their customers through organic and sponsored content.